Fri. March 2
The Berenstain Bears: A Disturbing Formula?
Irate enthusiasts of the Berenstain Bears series of children books have been pelting Slate writer Hanna Rosin with goldfish crackers all week, after her less-than-humane “good riddance” to Jan Berenstain, who died last Friday.
With her husband, Stan, Mrs. Berenstain created hundreds of short, instructive stories about the Bear family and the various teaching moments they experience. The Berenstain’s manner of illustration, with cartoon-like drawings and lots of gaudy color, made for a smooth transition to other media (tv shows, computer games, even a musical). Over the years the grinning faces of Mother, Father, Sister, Brother, and Honey Bear have been affixed to scores of child-related products because, as Ms. Rosin concedes, children love ‘em. It’s a source of wonder to many grownups (Ms. Rosin, Charles Krauthammer, me) that children can be so irritatingly content with cheap-looking, brightly-hued, formulaic entertainment, but, well, they are. The Berenstain Bears hit all three sweet spots, with emphasis on the formula.
Every Berenstain tale features Father making an absolute prat of himself as he tries to solve some problem that the children have presented to him. But Father is never equal to the task: he’s always too proud or impulsive or lazy or showy or whatever quality is required to demonstrate the way not to be. Each time the children begin by having confidence in him, but this drains away over the course of the story as Father fails to pitch a tent or ride a bicycle or discover a honey-laden tree (when there’s a honey store not ten feet from the Berenstain’s tree house).
Who saves the day? Why, Mother Bear, of course: she is wise and adept, she alone exerts appropriate parental authority. She is Woman, married to Boy. In an odd way, though, the Berenstain Bears can be helpful for parents—if the parents are willing to provide a little sly commentary. In the series, laid out page after page and book after book, we see the reaffirmation of one of our culture’s most pervasive and destructive feminist tropes: that only women and mothers are really noble and capable, that men and fathers are (if nothing worse) foolish overgrown boys with oversized egos who must be humored, but who wholly deserve the patronizing smiles of the women and children in their lives.






Pick up any infant board book and you will find “cheap-looking, brightly hued” images. This is because children don’t see fine details as adults do. They see are better able to understand larger blocks of colors made into the characters they love so much. Children also thrive on repetition which is why they will watch the same movie or read the same book over and over and over again until mommy wants to throw it away or risk going crazy. As for the strong mother and the bumbling dad that seemed to proliferate these stories, I too have noticed that and really wish they would change it up. It does give the appearance that nothing can be done right if mom isn’t doing it and my kids already walk past daddy to ask me for something. My kids mostly have the books with more religious overtones “Discover Gods Creation” and “Follow Gods Word”, so we haven’t really had to deal with that attitude coming from books. Good article!
You are right that this is a common trope – the inept dad and the competent mom. But please don’t blame this on feminism. Wanting to be recognized for our competence isn’t the same as saying others are incompetent. This is a “Hollywood,” or pop culture, trope, and believe me, feminists have little to no say in it.
That stereotype does go back at least as far as television. Every time I see it on TV, I think ‘Women do watch a lot more TV than men.’
Great article. My wife realized this years ago when our kids were young. We thought no one else noticed!As a result we rarely read them to our children, and when we did, we changed or skipped over words and sections to reduce some of the negative father themes.
All I can say is, “What were Stan and Jan thinking…?” The sooner the books die out, the better.